The process of taking a unique concept from “paper napkin” to “store shelf” is best characterized as a labyrinth of complexities. The blueprint for success blends strategic planning with competent artisanship. We have the infrastructure to assist you through the entire process of development, implementation, marketing, branding, intellectual property, legal, manufacturing, administration and operations.

We understand the creative marketplace. Every member of our senior executive team is an entrepreneur, inventor and businessman and most of the members of our team are also patent holders. The Aslan Guild is firmly dedicated and committed to protecting the interests of inventors and entrepreneurs. Our primary goal is to provide a safe haven for sharing new ideas and concepts.

The Aslan Guild was designed to protect the inventor, the invention and the inventive process. We conduct an in depth analysis of all relevant patent records, public documents and existing products in the marketplace. From this, we are able to create a comprehensive list of potential patentable features in order to better ensure a more robust and defensible patent. The Aslan Guild will use its engineering and legal resources to prepare and file Provisional Patents, Utility Patents or other appropriate documents designed to protect both the features of the product and the rights of the inventor(s).

Our engineering team is unsurpassed in its experience and ability to design, develop and produce production ready prototypes. Unlike most innovation companies, our engineering team works closely with our market research team for product development in order to ensure each product has the necessary features and functions to not only be competitive in the marketplace, but also to be a market leader. Our engineering team has the ability to define concept design; create concept drawings, 3D views and animation; and build, test and evaluate functional prototypes.

Our Marketing Team conducts primary and secondary research and analysis regarding all new products and works closely with our engineering team to help determine features and functions as well as market size and viability. Data points garnered from our research and analysis serve to create high-impact, go-to-market strategies designed to quickly establish mind and market share. Our branding process includes our proprietary Needs Based Analysis (NBA) questionnaire that serves to establish a clear roadmap for the development of the branding and culture behind the product.

The Aslan Guild provides critical services related to developing corporate structures. The Guild also provides strategic consulting services to existing companies to define ways to effectively and efficiently maximize their product's potential. In addition, the Aslan Guild provides other corporate services, to include the development of business plans, pro forma, corporate and board governance, and operational and fudiciary protocols and responsibilities.

The Aslan Guild has an experienced sales team that has worked across a number of industries. It also has direct experience developing and maturing distribution channels. Aslan has experience bringing innovative and disruptive products to market. In particular, Aslan focuses on developing strong product differentiators, in terms of features and functions that will help in defining the product’s value proposition and unique selling proposition. This, in turn will help to establish the necessary leverage to create a distinct competitive advantage in the target market.

The Aslan Guild has a portfolio of business relationships that span a number of industries that can be brought to bear on a particular project. The relationships Aslan has forged may help you, as an inventor to more quickly navigate the labyrinth of taking a product from ‘paper napkin’ to ‘store shelf’. Many of Aslan’s business relationships possess a vast array of industry knowledge and are replete with experience that can often be a key factor in how a product is taken to market thus establishing the desired impact that product will have in the market.